~Concludes three city tour in Bangalore, Jaipur and Guwahati~
~Avanti Nagrath announced as the winner of the IMG Models Global Contract~
~Kirandeep Chahal to feature on Lakmé’s Digital Content~
Kolkata. India’s most coveted fashion platform, Lakmé Fashion Week, successfully concluded the nation’s biggest model hunt – Lakmé Fashion Week Winter/Festive 2019 Model Auditions in Bengaluru, Jaipur and Guwahati this month. An eminent panel of experts chose two winners in each of the three cities - Akshara Balakrishna and Kirandeep Chahal from Bangalore, Gunjan Raghav and Akanksha Maurya from Jaipur, Suni Singha and Naina Shaikh from Guwahati. The selected winners will walk the ramp this Winter/Festive season.
For the first time ever, the participating models competed for the opportunity to feature in Lakmé’s digital content. Kirandeep Chahal – a student from Ludhiana who is also one of the winners from the Bangalore model auditions has been chosen as the winner from among 200+ participants across the three cities. The aspirants also competed for the chance to bag a contract with IMG Models, international leader in talent discovery and model management. Avanti Nagrath was chosen as the winner of the one-year IMG Models global contract.
Ashwath Swaminathan, Head of Innovations at Lakmé said, “Every city showed us their best talent at the auditions. And we now have fresh new talent to sport the latest trends on the runway. And we are happy that one of them has got the opportunity to feature in Lakmé’s digital content. Wishing all the winners the best as they get ready for the upcoming season of Lakmé fashion Week.”
Jaspreet Chandok, Vice President and Head of Fashion at IMG Reliance said, “Lakmé Fashion Week has always sought to introduce and nurture new and fresh talent. We saw a fantastic turnout across the three-city model auditions. I am confident that the selected winners will make waves both, at home and globally.”
LFW is credited with introducing some of India’s most successful models, including Deepika Padukone, Malaika Arora, and Diana Penty to name a few.
Lakmé Fashion Week Winter/Festive 2019 is scheduled to take place from 21st to 25th August 2019 at St. Regis, Mumbai.
For Live updates and more on upcoming season, follow Lakmé Fashion Week on social media platforms:
About Lakmé Fashion Week:
Lakmé Fashion Week is jointly organized by Lakmé, the No.1 cosmetics and beauty services brand in India and IMG Reliance Pvt. Ltd., leaders in sports, fashion and entertainment marketing and management.
Lakmé Fashion Week has been conceived and created with a vision to “Redefine the future of fashion and Integrate India into the global fashion world.” Lakmé Fashion Week is organized twice every year. Lakmé Fashion Week Winter/Festive 2018 will be held from 21st to 25th August 2019. For further information log on to http://www.Lakméfashionweek.co.in
Contemporary Indian beauty expert Lakmé continuously innovates to offer a wide range of, high performance and world class color cosmetics, skincare products, and beauty salons. In addition to leveraging Unilever’s worldwide expertise, Lakmé also partners with the leading cosmetic house Milan-based Intercos Italia, Schwann Stabilo Germany and Paris based Fiabila. Combining international cosmetic technology with an in-depth understanding of the Indian woman’s needs, Lakmé also offers its consumers a comprehensive beauty experience through its products and services at the Lakmé Salons and Studios. For further information log on to www.lakméindia.com.
About IMG Reliance:
IMG Reliance Pvt Ltd., is an equal joint venture between Reliance Industries Limited (RIL), India's largest and most recognized private sector company, and IMG Worldwide (IMG), global leaders in sports, events, media and fashion. The joint venture company develops, markets and manages sports, fashion and entertainment in India. Its current assets include India's premier fashion event, Lakmé Fashion Week, Indian Super League and the Maharashtra Open. IMGR, having recently ventured into Talent Management, represents Rohit Sharma and Hardik Pandya for worldwide management and marketing representation